The Dress That Launched MAGID BERNARD

Posted in: 25th Anniversary Celebration, Things we love- Mar 21, 2011 No Comments

Were we really ever this young?!

It’s hard to believe that we’ve been designing clothes for over a quarter of a century!  But it’s true…this year marks MAGID BERNARD’s 25th anniversary.

As designers, we’re always looking ahead to what’s new – so we thought it would be fun to pause and take this time to look back, to revisit how fashion has changed over the past two-and-a-half decades.  Through the years, while shoulder pads have grown and shrunk, hem lines risen and fallen, and silhouettes shifted, the elements that made a great dress back then, still hold true today.

We started with the idea of choosing our twenty-five favorite dresses – one for each year.  HA!  An impossible task!  There’s just way too much history to gloss over it like that.  So, we’re presenting a “series” of our favorites…starting with the dress that “launched” us.

MAGID BERNARD V-Bow Dress

MAGID BERNARD V Bow Dress

THE V-BOW

We call the V-Bow the dress that launched MAGID BERNARD because, from the moment we showed it, and for at least five years there-after -  it was a favorite among our clients.

Rachel Dillman wears MAGID BERNARD It appealed to women of all ages and appeared everywhere – worn by debutante Rachel Dillman at the Met’s Art Costume Institute’s Gala and appearing in the pages of Women’s Wear Daily/W along side Valentino, Oscar de la Renta, Bill Blass, Ralph Lauren, Diana Vreeland, Anne Bass, Nancy Kissinger, Ann Getty, Estee Lauder and others. (click here to read the full story!)

The V Bow was truly a hand-made creation.  We offered in initially in black cotton faille with a vintage three-inch wide black silk taffeta ribbon (hand-tied by me!)…eventually we offered in it other fabrics and colors.  It was always a hit!

Coming next…the “Winged Victory” and “Knotted Triangle”…

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