A Little Bit of History…or How Magid Bernard Captured The Great State of Texas.

Posted in: 25th Anniversary Celebration, Things we love- Apr 14, 2011 No Comments


It was the mid 1980′s and we were still based in our hometown of New Orleans.  We had a great following there, as well as a strong network of stores throughout the North East.  Now, we were hoping to expand into the great state of Texas.

Culturally, Texas had been a “Nirvana” of sorts for fashion designers over the past several decades.  Its affluent, oil-based economy and “formal” lifestyle meant that many Texan women [...]


“Winged Victory” and “Knotted Triangle”

Posted in: 25th Anniversary Celebration, Things we love- Mar 28, 2011 No Comments

During the 1980′s  we presented two more phenomenal sellers…the “Winged Victory” dress and the “Knotted Triangle”.  As we look back,  we’re not entirely sure why both dresses played off the idea of knots, but they did, and it gave each tremendous versatility.

MAGID BERNARD Winged Victory Dress

The Winged Victory dress, of silk crepe de chine, was an instant success because could be worn straight or tied in seven different ways – taking it from casual to the most elegant evening. [...]